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Hypnotherapy for mothers-to-be and 

people who want help with diet.

A brand identity and website for a hypnotherapist with the aim of encouraging visitors to take action and contact Cécile for help.

Type

Rebrand, Website

Services

Branding, Web design, Activation

Year

2021

Project

Overview

Challenge

The challenge was to create a Brand Identity that helped clients overcome any fears or traditional scepticism towards hypnotherapy. We wanted to create a brand that would make Cécile stand out and convey a sense of trust with a hint of mystery.  Another big challenge was to structure a website that dealt with several very different visitor issues, i.e. Hypnobirthing, Diet, Stress and Anxiety, and still looked cohesive across the site.

We did ask if it was 

possible to hypnotise people via a website!

Solution

Warm and encouraging website experience with a positive

call to action

The visual identity consisted of the main brand colours with three colour sub-sets (one for each service). The overall feel was warm and reassuring and written in a positive and encouraging tone of voice.  

What was done

Positioned Cécile as leader in her field with an identity reflecting who she is, and a brand that is aligned with her target audience.

Authoritative and attractive stand-out Brand and visual identity, including logo.

Conversion-focused copywriting.

Service-booking facility with payment system.

Multiple web pages including a Blog.

Review

“The whole team at Woosh Marketing did an absolutely wonderful job building my website from scratch. [...] The end result is exactly what I wanted and I got so many great feedbacks on it. Couldn't be happier.”

Cécile

Catalyst Hypnotherapy

We've helped dozens of therapists and coaches put their practice on the map and fill their bookings.

 

Are you a therapist or coach with some questions about your service offering?

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