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Stirring Up a Stronger Brand Presence
Global Sauces, specialists in developing and supplying premium sauces for the food service sector, approached Woosh to refresh their online presence. Their old site was functional but lacked personality, product clarity, and a sense of the brand’s quality and expertise. Woosh was asked to create a more engaging and informative platform that reflects the company’s professionalism, product range, and reputation for quality.
Type
Rebrand & Website Design
Services
Branding, Strategy, Activation
Year
2025
Project
Overview
Challenge
A website that lacked flavour and depth
The existing website gave no sense of the company’s story, experience, or the breadth of its range. It lacked structure and appeal, making it difficult for new customers to understand Global Sauces’ capabilities or product quality. The goal was to bring clarity, warmth and a cohesive visual identity that would strengthen their credibility with trade buyers and distributors.
Solution
Pouring in strong identity, bold visuals and product-first storytelling
We worked closely with the team to define how Global Sauces should present itself online: professional, approachable, and product-focused. The new design introduces a clear navigation system, attractive product visuals, and well-organised content describing each range. The layout highlights quality, consistency, and service, while subtle colour cues and typographic hierarchy bring freshness and authority. The result is a site that finally reflects the brand’s standards and supports both trade and future retail opportunities.
Woosh Services
Brand Identity, Visual System.
Website Architecture and Copywriting
Creation of Product Imagery and Visual Assets.
E-commerce Ready Design.
SEO, Mobile Optimisation and Client Training.
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